{"id":2712,"date":"2023-12-20T13:03:38","date_gmt":"2023-12-20T12:03:38","guid":{"rendered":"https:\/\/www.rbadesign.it\/?post_type=work&#038;p=2712"},"modified":"2026-05-04T14:54:23","modified_gmt":"2026-05-04T12:54:23","slug":"averna","status":"publish","type":"work","link":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/","title":{"rendered":"AVERNA AMARO SICILIANO"},"content":{"rendered":"<p><strong>AS BIG SICILY, AS SMALL AS A TILE<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>OPEN UP SICILY WITH AVERNA<\/strong><\/p>\n<p>Averna Amaro Siciliano i\u00e7in, marka miras\u0131na sayg\u0131 g\u00f6stererek kimli\u011fini geli\u015ftirmeyi, ay\u0131rt edici ve tan\u0131nabilir bir alan tan\u0131mlamay\u0131 ve amaro kategorisinin rekabet\u00e7i ortam\u0131ndan farkl\u0131la\u015fmay\u0131 ama\u00e7layan ambalaj tasar\u0131m\u0131 ve marka kimli\u011fi projesi. S\u0131cak bir birlikteli\u011fin ve \u00e7a\u011fda\u015f Sicilya ya\u015fam tarz\u0131n\u0131n de\u011ferlerini aktaran \u00f6zg\u00fcn ve canl\u0131 bir kimlik in\u015fa etmek, markan\u0131n zengin miras\u0131ndan ve k\u00f6keninden yararlanarak tutarl\u0131 ve g\u00fc\u00e7l\u00fc bir marka varl\u0131klar\u0131 ekosistemi geli\u015ftirmeyi m\u00fcmk\u00fcn k\u0131lmal\u0131yd\u0131.<br \/>\nTipik bir Caltagirone majolikas\u0131 gibi tasarlanan etiket, Averna'n\u0131n k\u00f6kl\u00fc \u201cSicilyal\u0131 Karakteri\u201dnin merkezindeki miras ile modernlik, dinginlik ile renk aras\u0131ndaki bulu\u015fmay\u0131 sanatsal bi\u00e7imde yakal\u0131yor.<br \/>\nEtikete uygulanan tasar\u0131m \u00f6\u011feleri mozai\u011fe etkili bir \u015fekilde yeni par\u00e7alar ekliyor. Bunlar aras\u0131nda kurulu\u015f y\u0131l\u0131 1868, Akdeniz'e \u00f6zg\u00fc aromatik bile\u015fenleri ve Romal\u0131lar\u0131n ke\u015ffettikleri adan\u0131n \u015feklinden esinlenerek Sicilya'ya verdikleri orijinal ad olan ikonik \u201ctrinacria\u201d sembol\u00fc yer al\u0131yor.<br \/>\nBir \u015fi\u015fe Averna a\u00e7t\u0131\u011f\u0131n\u0131zda, Sicilya'n\u0131n modern ve canl\u0131 d\u00fcnyas\u0131n\u0131 a\u00e7\u0131yorsunuz: Open Sicily. Averna'y\u0131 \u00f6zg\u00fcn Sicilya ya\u015fam tarz\u0131n\u0131n ger\u00e7ek ikonu yapan tamamen yeni bir yakla\u015f\u0131m.<br \/>\nHer biri Trinacria'n\u0131n \u00e7ok y\u00f6nl\u00fc k\u00fclt\u00fcr\u00fcn\u00fcn, do\u011fas\u0131n\u0131n, lezzetinin ve karakterinin bir y\u00f6n\u00fcn\u00fc yakalayan bir majolika seti. Bunu daha \u00f6nce kimsenin yapmad\u0131\u011f\u0131, bir o kadar \u00e7a\u011fda\u015f ve \u00f6zg\u00fcn, benzersiz bir \u00fcslupla ifade ediyor. Her birinin kendi ba\u011f\u0131ms\u0131z anlam\u0131 var; hep birlikte kullan\u0131ld\u0131klar\u0131nda ise t\u0131pk\u0131 canl\u0131 Sicilya kaleydoskopu gibi sonsuz yarat\u0131c\u0131 \u00e7\u00f6z\u00fcmler olu\u015fturuyorlar.<\/p>\n<p><strong>AVERNA TRIBUTO SICILIANO<\/strong><\/p>\n<p>Sicilya, modernlik ile gelene\u011fin inan\u0131lmaz bir canl\u0131l\u0131k ve k\u00fclt\u00fcrel zenginlikle harmanland\u0131\u011f\u0131, g\u00fc\u00e7l\u00fc z\u0131tl\u0131klar\u0131n ve canl\u0131 renklerin topra\u011f\u0131d\u0131r. Amaro Averna 1868'de burada, Caltanissetta'daki Santo Spirito Manast\u0131r\u0131'n\u0131n Benedikten rahipleri taraf\u0131ndan do\u011fdu.<br \/>\nAverna Don Salvatore'nin temel unsurlar\u0131n\u0131 \u00f6ne \u00e7\u0131karmak ve Sicilya'ya \u00f6zg\u00fc g\u00fcvenilirli\u011fi g\u00f6zetmek amac\u0131yla, Sicilya'ya adanm\u0131\u015f bir \u015fi\u015fe koleksiyonu olan RISERVA TRIBUTO SICILIANO projesi do\u011fdu. Averna, me\u015fe f\u0131\u00e7\u0131larda 18 ay dinlendirilmi\u015f en iyi amarosunun bu \u00f6zel s\u00fcr\u00fcm\u00fcyle \u00f6zg\u00fcn Sicilya ruhunu kutluyor. Ancak Sicilya'da m\u00fcmk\u00fcn olabilecek lezzetler, renkler, sanat ve ustal\u0131ktan olu\u015fan bir kaleydoskop.<br \/>\nRBA Design, Riserva \u00fcr\u00fcn\u00fcn\u00fcn yeni s\u0131n\u0131rl\u0131 \u00fcretim s\u00fcr\u00fcm\u00fc i\u00e7in ambalaj\u0131 geli\u015ftirdi. \u015ei\u015feler, Averna marka kimli\u011finin temelini olu\u015fturan ve Sicilya sanat\u0131n\u0131n a\u00e7\u0131k ve do\u011frudan bir ifadesi olan majolikalar\u0131 tasvir eden toplam be\u015f farkl\u0131 etiketten olu\u015fan \u00e7ok motifli bir \u00e7\u00f6z\u00fcmle haz\u0131rland\u0131.<br \/>\nRISERVA TRIBUTO SICILIANO'nun lansman\u0131yla Averna, b\u00f6lge ve Sicilyal\u0131lar i\u00e7in de\u011ferli projeler arac\u0131l\u0131\u011f\u0131yla k\u00f6ken topra\u011f\u0131 Sicilya ile ba\u011f\u0131n\u0131 g\u00fc\u00e7lendiriyor. B\u00f6ylece 2022'de, Agrigento iline ba\u011fl\u0131 k\u00fc\u00e7\u00fck bir kasaba olan Favara'n\u0131n harap tarihi merkezini her y\u0131l binlerce ziyaret\u00e7i \u00e7eken bir k\u00fclt\u00fcr ve sanat cazibe merkezine d\u00f6n\u00fc\u015ft\u00fcrmesiyle d\u00fcnya \u00e7ap\u0131nda tan\u0131nan, \u00fclkemizin en canl\u0131 ve yenilik\u00e7i k\u00fclt\u00fcr kurumlar\u0131ndan Farm Cultural Park ile ortakl\u0131k do\u011fdu.<br \/>\nAverna, \u00fcretilen her RISERVA TRIBUTO SICILIANO \u015fi\u015fesi i\u00e7in 2023 y\u0131l\u0131nda Farm Cultural Park'\u0131n k\u00fclt\u00fcrel proje ve giri\u015fimlerini desteklemek \u00fczere ba\u011f\u0131\u015f yapacak.<br \/>\nRBA Design, Averna RISERVA TRIBUTO SICILIANO ile 2023'te Touchpoint Awards'da Limited Edition kategorisinde Product Identity \u00f6d\u00fcl\u00fcn\u00fc kazand\u0131.<\/p>","protected":false},"featured_media":2722,"template":"","categoria-work":[16,20,17],"class_list":["post-2712","work","type-work","status-publish","has-post-thumbnail","hentry","categoria-work-branding","categoria-work-communication","categoria-work-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Averna: nuovo packaging design e brand visual identity - RBA Design<\/title>\n<meta name=\"description\" content=\"Averna: un&#039;ode alla Sicilia. Design ispirato alle maioliche di Caltagirone, un viaggio nel cuore dell&#039;isola.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rbadesign.it\/tr\/works\/averna\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Averna: nuovo packaging design e brand visual identity - RBA Design\" \/>\n<meta property=\"og:description\" content=\"Averna: un&#039;ode alla Sicilia. Design ispirato alle maioliche di Caltagirone, un viaggio nel cuore dell&#039;isola.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rbadesign.it\/tr\/works\/averna\/\" \/>\n<meta property=\"og:site_name\" content=\"RBA Design\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-04T12:54:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/12\/Rba-Averna-visual.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"980\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/\",\"name\":\"Averna: nuovo packaging design e brand visual identity - RBA Design\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Rba-Averna-visual.jpg\",\"datePublished\":\"2023-12-20T12:03:38+00:00\",\"dateModified\":\"2026-05-04T12:54:23+00:00\",\"description\":\"Averna: un'ode alla Sicilia. Design ispirato alle maioliche di Caltagirone, un viaggio nel cuore dell'isola.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Rba-Averna-visual.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Rba-Averna-visual.jpg\",\"width\":1920,\"height\":980},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/works\\\/averna\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/?page_id=4279\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Works\",\"item\":\"https:\\\/\\\/www.rbadesign.it\\\/work\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"AVERNA AMARO SICILIANO\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#website\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/\",\"name\":\"RBA Design\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#organization\",\"name\":\"RBA Design\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/RBAdesign-logo-2023.svg\",\"contentUrl\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/RBAdesign-logo-2023.svg\",\"width\":136,\"height\":34,\"caption\":\"RBA Design\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/tr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Averna: Yeni ambalaj tasar\u0131m\u0131 ve marka g\u00f6rsel kimli\u011fi - RBA Design","description":"Averna: Sicilya'ya bir \u00f6vg\u00fc. Caltagirone majolikalar\u0131ndan ilham alan bir tasar\u0131m, adan\u0131n kalbine bir yolculuk.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/","og_locale":"tr_TR","og_type":"article","og_title":"Averna: nuovo packaging design e brand visual identity - RBA Design","og_description":"Averna: un'ode alla Sicilia. Design ispirato alle maioliche di Caltagirone, un viaggio nel cuore dell'isola.","og_url":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/","og_site_name":"RBA Design","article_modified_time":"2026-05-04T12:54:23+00:00","og_image":[{"width":1920,"height":980,"url":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/12\/Rba-Averna-visual.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/","url":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/","name":"Averna: Yeni ambalaj tasar\u0131m\u0131 ve marka g\u00f6rsel kimli\u011fi - RBA Design","isPartOf":{"@id":"https:\/\/www.rbadesign.it\/tr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/#primaryimage"},"image":{"@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/12\/Rba-Averna-visual.jpg","datePublished":"2023-12-20T12:03:38+00:00","dateModified":"2026-05-04T12:54:23+00:00","description":"Averna: Sicilya'ya bir \u00f6vg\u00fc. Caltagirone majolikalar\u0131ndan ilham alan bir tasar\u0131m, adan\u0131n kalbine bir yolculuk.","breadcrumb":{"@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rbadesign.it\/tr\/works\/averna\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/#primaryimage","url":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/12\/Rba-Averna-visual.jpg","contentUrl":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/12\/Rba-Averna-visual.jpg","width":1920,"height":980},{"@type":"BreadcrumbList","@id":"https:\/\/www.rbadesign.it\/tr\/works\/averna\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.rbadesign.it\/en\/?page_id=4279"},{"@type":"ListItem","position":2,"name":"Works","item":"https:\/\/www.rbadesign.it\/work\/"},{"@type":"ListItem","position":3,"name":"AVERNA AMARO SICILIANO"}]},{"@type":"WebSite","@id":"https:\/\/www.rbadesign.it\/tr\/#website","url":"https:\/\/www.rbadesign.it\/tr\/","name":"RBA Design","description":"","publisher":{"@id":"https:\/\/www.rbadesign.it\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rbadesign.it\/tr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.rbadesign.it\/tr\/#organization","name":"RBA Design","url":"https:\/\/www.rbadesign.it\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.rbadesign.it\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/11\/RBAdesign-logo-2023.svg","contentUrl":"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2023\/11\/RBAdesign-logo-2023.svg","width":136,"height":34,"caption":"RBA Design"},"image":{"@id":"https:\/\/www.rbadesign.it\/tr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/work\/2712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/types\/work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/media\/2722"}],"wp:attachment":[{"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/media?parent=2712"}],"wp:term":[{"taxonomy":"categoria-work","embeddable":true,"href":"https:\/\/www.rbadesign.it\/tr\/wp-json\/wp\/v2\/categoria-work?post=2712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}