{"id":1271,"date":"2023-12-06T12:56:33","date_gmt":"2023-12-06T11:56:33","guid":{"rendered":"https:\/\/www.rbadesign.it\/?post_type=work&#038;p=1271"},"modified":"2024-10-30T17:01:27","modified_gmt":"2024-10-30T16:01:27","slug":"cinzano","status":"publish","type":"work","link":"https:\/\/www.rbadesign.it\/tr\/works\/cinzano\/","title":{"rendered":"CINZANO"},"content":{"rendered":"<p style=\"text-align: left;\"><strong>BRINGING TO LIFE THE TRUE MEANING OF MODERN HERITAGE<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>PROJE HEDEF\u0130<\/strong><\/p>\n<p style=\"text-align: left;\">Cinzano 1757'den beri lezzetini ve samimi ki\u015fili\u011fini d\u00fcnyaya ta\u015f\u0131yor; b\u00f6ylece herkes hayat\u0131n her an\u0131n\u0131n \u00f6zg\u00fcn tonlar\u0131n\u0131n tad\u0131n\u0131 \u00e7\u0131karabiliyor.<br \/>\nBu yeni d\u00f6neme kucak a\u00e7mak i\u00e7in ihtiyac\u0131m\u0131z olan her \u015fey zaten markan\u0131n DNA's\u0131nda. \u0130ki y\u00fczy\u0131l\u0131 a\u015fan tarihi ve zaman\u0131n ruhunun merkezinde ya\u015fanan say\u0131s\u0131z anla Cinzano, RBA Design'a Vermouth ve Sparkling Wines kategorilerinin ve Mother Brand'in restyling'inde ilham veren t\u00fcm unsurlar\u0131 i\u00e7eren g\u00fc\u00e7l\u00fc ve ay\u0131rt edici bir g\u00f6rsel iz geli\u015ftirdi.<\/p>\n<p style=\"text-align: left;\"><strong>SPARKLING WINES <\/strong><\/p>\n<p style=\"text-align: left;\">Yeni kimlik, b\u00fcy\u00fck bir \u0130talyan hik\u00e2yesi olan Cinzano'nun tarihine dayan\u0131yor; 19. y\u00fczy\u0131l\u0131n ortalar\u0131na uzanan ilk k\u00f6p\u00fckl\u00fc \u015faraplar\u0131n etiket bi\u00e7imlerini, i\u015faretlerini ve yaz\u0131lar\u0131n\u0131 yeniden canland\u0131rarak k\u00f6kenleri g\u00fcn \u0131\u015f\u0131\u011f\u0131na \u00e7\u0131kar\u0131yor.<br \/>\n\u00c7a\u011fda\u015f bir dokunu\u015fla yeniden yorumlanan t\u00fcm bu unsurlar benzersiz, \u00f6zg\u00fcn, s\u00fcrd\u00fcr\u00fclebilir ve ay\u0131rt edici bir stil sunuyor. Marka, aslanla temsil edilen orijinal Cinzano aile armas\u0131 ile hik\u00e2ye anlat\u0131m\u0131 ve miras unsuru olan CASA FONDATA NEL 1757 (1757'de kurulan ev) yaz\u0131s\u0131n\u0131n eklenmesiyle geli\u015fti ve g\u00fc\u00e7lendi. Etiketler eski k\u00f6p\u00fckl\u00fc \u015faraplar\u0131n \u00f6zg\u00fcn bi\u00e7imini hat\u0131rlat\u0131yor, sedef efektli beyaz k\u00e2\u011f\u0131da bas\u0131l\u0131yor; farkl\u0131 bask\u0131 biti\u015fleri \u00fcr\u00fcnlere daha fazla prestij ve kalite kazand\u0131r\u0131yor. Son olarak kaps\u00fcller, t\u00fcm serideki \u00fcr\u00fcnleri ay\u0131rt etmeye yard\u0131mc\u0131 olan ve g\u00fc\u00e7l\u00fc bir g\u00f6rsel ki\u015filik katan sofistike ve canl\u0131 renklerle \u00f6ne \u00e7\u0131k\u0131yor.<\/p>\n<p style=\"text-align: left;\"><strong>VERMOUTH CLASSICO <\/strong><\/p>\n<p style=\"text-align: left;\">Vermouth Classico, Cinzano'nun ambalaj restyling'inin tart\u0131\u015fmas\u0131z y\u0131ld\u0131z\u0131. Markan\u0131n alt\u0131n \u00e7a\u011f\u0131n\u0131 kutluyor; bu y\u00fczden en ay\u0131rt edici unsuru yeniden \u00f6n plana \u00e7\u0131kar\u0131ld\u0131: diyagonal \u015ferit.<br \/>\nK\u0131rm\u0131z\u0131 ve mavi, Cinzano ailesinin ilk d\u00f6nemlerine dayan\u0131yor: ailenin orijinal armas\u0131nda, mavi ve k\u0131rm\u0131z\u0131ya b\u00f6l\u00fcnm\u00fc\u015f bir kalkan\u0131n \u00fczerinde (kurucu karde\u015fleri temsil eden) iki y\u0131ld\u0131z yer al\u0131yordu.<br \/>\n1952'den beri bu renkler Cinzano Vermouth ambalajlar\u0131n\u0131 ve genel g\u00f6rsel kimli\u011fini belirledi. RBA Design'\u0131n Cinzano Vermouth serisinin restyling'ine ba\u015flad\u0131\u011f\u0131 \u00e7\u0131k\u0131\u015f noktas\u0131 da bu oldu.<br \/>\nK\u0131rm\u0131z\u0131-mavi diyagonal, \u00fc\u00e7 Vermouth \u00fcr\u00fcn\u00fcn\u00fcn hepsinde yer al\u0131yor ve yeni \u015fi\u015fede merkezi bir rol \u00fcstleniyor. Bu yeni ambalaj kimli\u011fi i\u00e7in s\u0131f\u0131rdan tasarlan\u0131p \u00fcretilen \u015fi\u015fe, alttaki ikincil etiket (\u00f6d\u00fcller ve Cinzano karde\u015flerin imzas\u0131) ve do\u011frudan cam\u0131na kabartma olarak i\u015flenen 1757 tarihiyle markan\u0131n t\u00fcm miras\u0131n\u0131 aktar\u0131yor.<\/p>\n<p style=\"text-align: left;\"><strong>1757<\/strong><\/p>\n<p style=\"text-align: left;\">1757'de Torino yeni ve heyecan verici modalarla doluydu. Bunlardan biri bitkilerle demlenmi\u015f se\u00e7kin bir \u015farapt\u0131: k\u00f6kenleri eskiydi ama ona duyulan heves yepyeniydi.<br \/>\nSonunda ad\u0131 vermut oldu, ama ondan \u00f6nce de herkes \u2013 kraliyet ailesi dahil \u2013 onu nerede bulaca\u011f\u0131n\u0131 biliyordu: Cinzano karde\u015flerde.<br \/>\nY\u00fczy\u0131llar sonra cazibesi h\u00e2l\u00e2 yerinde ve onu 1757 Vermouth di Torino ile tadabilirsiniz.<br \/>\nCinzano evinin kurulu\u015f y\u0131l\u0131na bir sayg\u0131; ama her \u015feyden \u00f6nce vermutu ait oldu\u011fu yere geri g\u00f6t\u00fcr\u00fcyor: en iyi barlar\u0131n raflar\u0131na, en se\u00e7kin kokteyllerin bardaklar\u0131na ve en se\u00e7ici m\u00fc\u015fterilerin damaklar\u0131na.<br \/>\nRBA Design taraf\u0131ndan tasarlanan yeni \u015fi\u015fe, ola\u011fan\u00fcst\u00fc sadeli\u011fi ve dengeli, kararl\u0131 formuyla \u00f6ne \u00e7\u0131k\u0131yor. Etiket, i\u00e7eriklere, tat notalar\u0131na ve gelene\u011fe adanm\u0131\u015f, dokulu k\u00e2\u011f\u0131da bas\u0131lm\u0131\u015f bir tarif defterini temsil ediyor. \u015e\u0131k ve sade grafik dil, \u00fcr\u00fcn\u00fcn y\u00fcksek ve premium kalitesini aktar\u0131yor.<\/p>","protected":false},"featured_media":0,"template":"","categoria-work":[16,17],"class_list":["post-1271","work","type-work","status-publish","hentry","categoria-work-branding","categoria-work-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cinzano: nuovo packaging design - RBA Design<\/title>\n<meta name=\"description\" content=\"Cinzano reinterpreta il suo heritage con un restyling elegante e contemporaneo, valorizzando tradizione e autenticit\u00e0 nei suoi vermouth e spumanti.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rbadesign.it\/tr\/works\/cinzano\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cinzano: nuovo packaging design - 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