{"id":2751,"date":"2023-12-20T14:37:30","date_gmt":"2023-12-20T13:37:30","guid":{"rendered":"https:\/\/www.rbadesign.it\/?post_type=work&#038;p=2751"},"modified":"2026-05-04T14:50:11","modified_gmt":"2026-05-04T12:50:11","slug":"la-maliosa","status":"publish","type":"work","link":"https:\/\/www.rbadesign.it\/pt\/works\/la-maliosa\/","title":{"rendered":"FATTORIA LA MALIOSA"},"content":{"rendered":"<p><strong>EMBRACING NATURE<\/strong><\/p>\n<p>A Fattoria La Maliosa \u00e9 uma explora\u00e7\u00e3o agr\u00edcola que se estende por cerca de 160 hectares na Maremma das colinas, na prov\u00edncia de Grosseto, no concelho de Manciano. Fundada por Antonella Manuli, tem uma produ\u00e7\u00e3o artesanal de vinhos naturais, azeite virgem extra e mel. Gra\u00e7as \u00e0s compet\u00eancias e ao empenho da sua fundadora, a empresa desenvolve um importante projeto de sustentabilidade e prote\u00e7\u00e3o do territ\u00f3rio, de escolhas de qualidade, de beleza e de salubridade ambiental. Este percurso levou a La Maliosa a obter a certifica\u00e7\u00e3o biol\u00f3gica em 2010 e, em 2015, a certifica\u00e7\u00e3o Vegan para os vinhos e os azeites. A produ\u00e7\u00e3o vin\u00edcola segue o Metodo Corino (patente depositada e marca registada por Antonella Manuli e Lorenzo Corino), um conjunto de processos agron\u00f3micos inovadores para a produ\u00e7\u00e3o de uva e de vinho. O m\u00e9todo privilegia a vitalidade dos solos e a salubridade do ambiente, dos produtores e dos consumidores.<br \/>\nA identidade do novo r\u00f3tulo do Saturnalia, vinho tinto natural IGT Toscana, lote de Sangiovese, Ciliegiolo e Cannonau grigio, conta o Metodo Corino, processo de produ\u00e7\u00e3o de uva e vinho naturais patenteado e adotado pela Fattoria La Maliosa. Um m\u00e9todo complexo que encontra uma express\u00e3o sint\u00e9tica mas clara, completa e exaustiva no label design do vinho Saturnalia. Os 8 princ\u00edpios em que se baseia o Metodo Corino s\u00e3o tratados, com um layout moderno e envolvente, em outros tantos r\u00f3tulos multissujeito, respeitando, em cada um deles, a descri\u00e7\u00e3o completa do m\u00e9todo. S\u00e3o verdadeiras talking labels que, de forma inovadora, se apoiam exclusiva e expressamente no making do produto como forte reason why de naturalidade.<br \/>\nA marca La Maliosa, referida no contrarr\u00f3tulo, assume um papel de endorser, deixando \u00e0 narrativa do Metodo Corino os objetivos a evidenciar: packaging de impacto, atratividade, distintividade e autenticidade.<br \/>\nUm projeto de ecopackaging que encontra em todos os intervenientes o valor da sustentabilidade e do respeito ambiental, aut\u00eantico tra\u00e7o distintivo da Fattoria La Maliosa, empresa com certifica\u00e7\u00e3o biol\u00f3gica desde 2010. O projeto foi realizado pela RBA Design, com a colabora\u00e7\u00e3o de UPM Raflatac, Grafical, Verallia, Intercap closures, Amorim Cork Italia, Roedl and Partners.<br \/>\nDo novo r\u00f3tulo do Saturnalia nasce um sistema visual de grande personalidade, depois declinado nos outros r\u00f3tulos de vinhos; uma identidade que se caracteriza pela relev\u00e2ncia dos conte\u00fados (o m\u00e9todo de cultivo e de produ\u00e7\u00e3o), sublinhada por letras e textos que se destacam sobre fundos claros, num estilo contempor\u00e2neo, premium, claro e essencial. Tamb\u00e9m o packaging dos azeites virgem extra segue a mesma linha estil\u00edstica, integrando-se bem num recente restyling do site, que aposta na atratividade (o territ\u00f3rio) e na facilidade de navega\u00e7\u00e3o nas diferentes experi\u00eancias.<\/p>","protected":false},"featured_media":2760,"template":"","categoria-work":[16,20,19,17],"class_list":["post-2751","work","type-work","status-publish","has-post-thumbnail","hentry","categoria-work-branding","categoria-work-communication","categoria-work-digital","categoria-work-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fattoria La Maliosa: nuovo brand design - RBA Design<\/title>\n<meta name=\"description\" content=\"Design innovativo e sostenibile per Saturnalia. 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