{"id":2761,"date":"2023-12-20T14:49:13","date_gmt":"2023-12-20T13:49:13","guid":{"rendered":"https:\/\/www.rbadesign.it\/?post_type=work&#038;p=2761"},"modified":"2026-05-04T14:49:27","modified_gmt":"2026-05-04T12:49:27","slug":"mostra-convegno-expocomfort","status":"publish","type":"work","link":"https:\/\/www.rbadesign.it\/en\/works\/mostra-convegno-expocomfort\/","title":{"rendered":"MOSTRA CONVEGNO EXPOCOMFORT"},"content":{"rendered":"<p><strong>BEYOND COMFORT<\/strong><\/p>\n<p>Since 2016, we have collaborated with the World Home Comfort Fair in the development of the concept design and all the communication materials that support the biennial event.<br \/>\nA commitment that involves us in the visual interpretation of the fair\u2019s evolving positioning, in step with rapidly changing technologies and trends in the world of home comfort.<br \/>\nThe 2024 event is built on the BEYOND COMFORT concept to underline MCE\u2019s intention to go beyond the product to become a benchmark in the market for innovation, sustainability and energy efficiency.<br \/>\nThe three pillars therefore represent the concept of the new key visual and are developed into a detailed editorial plan that we are developing with the MCE digital team on the main social media channels.<br \/>\nIn the run-up to the event in March 2024, we are supporting the fair\u2019s marketing with communication activities (video making, social media, press) for its various conferences.<\/p>","protected":false},"featured_media":2769,"template":"","categoria-work":[16,20,19,18],"class_list":["post-2761","work","type-work","status-publish","has-post-thumbnail","hentry","categoria-work-branding","categoria-work-communication","categoria-work-digital","categoria-work-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mostra Convegno Expocomfort: nuovo brand design - RBA Design<\/title>\n<meta name=\"description\" content=\"Design innovativo per &quot;Beyond Comfort&quot;. Scopri il futuro del comfort abitativo a MCE 2024.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rbadesign.it\/en\/works\/mostra-convegno-expocomfort\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mostra Convegno Expocomfort: nuovo brand design - RBA Design\" \/>\n<meta property=\"og:description\" content=\"Design innovativo per &quot;Beyond Comfort&quot;. 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