It has been two years since the first, fortuitous meeting between our Carlo Aliverti and \u2013 a Saudi Fuchsia brand of baked goods \u2013 which took place among the stands of Gulfood, the largest annual food & beverage fair in the Middle East.<\/p>\n
Over these two years, RBA Design has had the pleasure of collaborating with the brand on a series of rebranding and packaging design projects \u2013 but now an even more exciting chapter begins.<\/p>\n
Fuchsia Indeed, he has requested our support for a project of great importance: the complete rethinking of the brand identity and the design of the entire product line. In all respects, this is a 360-degree rebranding \u2013 a challenge that, like all rebranding projects, represents the perfect opportunity to showcase our thirty-year expertise to a continuously growing client in a particularly attractive market.<\/p>\n
Last month, Carlo Aliverti and Piergiorgio Verga, account managers, flew to Saudi Arabia to meet the team Fuchsia, who welcomed them with great enthusiasm, accompanying them to local supermarkets to closely observe trends, competition, and exhibition techniques.<\/p>\n
\u201cDuring this beautiful journey,\u201d Carlo recounts, \u201cwe had the opportunity to discover a market that is very well curated in terms of its exhibits, characterized by very spacious spaces in which the Western visual style emerges as the true protagonist.<\/p>\n
\u201cAll of this, combined with the strong sense of hospitality that invites us to enter their world with great confidence, makes us very optimistic about the future. In fact, we believe that our unique identity Italian Touch and expertise in the sector will allow us to complete a highly-effective rebranding that will exceed the client\u2019s expectations.\u201d<\/p>\n
Well done, RBA Design team!<\/p>","protected":false},"excerpt":{"rendered":"
Sono passati due anni dal primo, fortuito, incontro fra il nostro Carlo Aliverti e Fuchsia \u2013 brand saudita di prodotti da forno \u2013 avvenuto tra gli stand di Gulfood, la pi\u00f9 grande fiera annuale di food & beverage del Medio Oriente. In questi due anni, RBA Design ha avuto il piacere di collaborare con il […]<\/p>\n","protected":false},"author":4,"featured_media":6139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-6136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\n