{"id":5941,"date":"2025-07-30T10:48:15","date_gmt":"2025-07-30T08:48:15","guid":{"rendered":"https:\/\/www.rbadesign.it\/?p=5941"},"modified":"2026-05-13T18:40:20","modified_gmt":"2026-05-13T16:40:20","slug":"una-goccia-blu-di-puro-design-in-un-mare-di-stile","status":"publish","type":"post","link":"https:\/\/www.rbadesign.it\/en\/news\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\/","title":{"rendered":"A drop of blue pure design in a sea of style"},"content":{"rendered":"<p class=\"p1\">After months of teamwork and fine-tuning, the brand new site is finally live <strong>Goccia Blu<\/strong>. This is an important project for the rebranding of Goccia Blu, for which the RBA team worked, developing the new visual identity that, these days, has been materialized in the launch of the new website that reflects \u2013 both visually and in terms of storytelling \u2013 the iconic design and lifestyle that form the basis of the new brand concept.<\/p>\n<p class=\"p1\">From the homepage, an elegant, intriguing and decidedly premium atmosphere immediately permeates. The choice of modern fonts on blue backgrounds and the unmistakable silhouette of the new bottles add that touch of iconic style and Italian elegance that the brand aspires to represent.<\/p>\n<p class=\"p1\">The site essentially develops the aspirational concept of <strong>BLU ICON<\/strong>, By presenting the two lines \u2013 <strong>Original<\/strong> and <strong>Gala<\/strong> \u2013 which emphasize the product design and place it as a key element to elevate lifestyle contexts.<\/p>\n<p class=\"p1\">Take a look at the full site <strong><a href=\"https:\/\/www.gocciablu.it\/\" target=\"_blank\" rel=\"noopener\"><span class=\"s1\">here<\/span><\/a><\/strong>!<\/p>","protected":false},"excerpt":{"rendered":"<p>Dopo mesi di teamwork e fine-tuning, \u00e8 finalmente live il nuovissimo sito Goccia Blu. Un progetto importante quello del rebranding di Gocccia Blu a cui il team RBA ha lavorato occupandosi della nuova visual idenitity che, in questi giorni, si \u00e8 concretizzato nel lancio del nuovo sito web che rispecchia \u2013 sia visivamente che a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":5968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-5941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Una Goccia Blu di puro design in un mare di stile - RBA Design<\/title>\n<meta name=\"description\" content=\"Scopri il nuovo sito Goccia Blu firmato RBA: design, storytelling e lifestyle premium tra eleganza italiana e atmosfera sofisticata.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rbadesign.it\/en\/news-en\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Una Goccia Blu di puro design in un mare di stile - RBA Design\" \/>\n<meta property=\"og:description\" content=\"Scopri il nuovo sito Goccia Blu firmato RBA: design, storytelling e lifestyle premium tra eleganza italiana e atmosfera sofisticata.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rbadesign.it\/en\/news-en\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\/\" \/>\n<meta property=\"og:site_name\" content=\"RBA Design\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-30T08:48:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-13T16:40:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rbadesign.it\/wp-content\/uploads\/2025\/07\/Goccia-Blu-1_small.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"643\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"giorgio\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"giorgio\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/\"},\"author\":{\"name\":\"giorgio\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/#\\\/schema\\\/person\\\/899e4ae07c4430f6e3d20b6ddf5280b0\"},\"headline\":\"Una Goccia Blu di puro design in un mare di stile\",\"datePublished\":\"2025-07-30T08:48:15+00:00\",\"dateModified\":\"2026-05-13T16:40:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/\"},\"wordCount\":165,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rbadesign.it\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Goccia-Blu-1_small.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/\",\"url\":\"https:\\\/\\\/www.rbadesign.it\\\/en\\\/news\\\/una-goccia-blu-di-puro-design-in-un-mare-di-stile\\\/\",\"name\":\"Una Goccia Blu di puro design in un mare di stile - 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