Once again – indeed, twice – RBA Design’s value-driven branding has won prestigious awards at the Touchpoint Awards Identity 2026. This is not the first time our agency has won in this sector; but the emotions we experience are always unique.
During the awards evening, held on April 16 in the Milanese setting of Fabbrica di Lampadine, more than 20 awards and recognitions were presented, with the goal of unifying the entire event: celebrating brand identity as a strategic and distinctive element in increasingly volatile and competitive markets.
Let’s discover which are the two projects that enabled our creative hub to achieve this important result.

CHEERS TO CERES!
A historic brand known for its Strong Ale 7.7%, Ceres it has set itself a clear challenge with ambitious goals: to tap into the consumption habits of the new generations – increasingly oriented towards fresh, light and accessible beers – and to present the brand in a contemporary and dynamic way without distorting its roots.
Our team worked on a packaging design project that, on the one hand, highlights the product’s features while, on the other hand, maintains a strong connection with the universe Ceres.
The result? A packaging that is able to interact with new consumers without losing that unmistakable identity that the brand has built over time.

Special Mention of the Jury – Product Identity / Beverage           
Ceres Lager
Ceres
RBA Design

Storytelling for nature
The other project that brought us on stage for a second time was the one with Just, a very well-known Swiss brand of phyto-cosmetics.
For Just, our team created the 2026 calendar, awarded for its ability to express the values that have always differentiated the brand – Nature, well-being and relationship – through evocative, poetic and sensory visual and verbal storytelling, in collaboration with the English illustrator Maggie Stephenson.
The calendar thus transforms from a purely functional object into a true “song of joy”: a simple but effective way to evoke pleasant memories and celebrate the happiness of everyday life.

Touchpoint Editorial Prize      
Just Calendar 2026 – Illustrated by Maggie Stephenson
Just Italia
RBA Design

With these two projects, our creative hub has demonstrated that the concept of brand identity is never abstract or self-serving, but is a fundamental strategic tool that allows companies to differentiate themselves, adapt, and interact with consumers and the market.